Our Contributors
We would like to introduce the people who make this blog possible – the ones who provide guidance and shed light into the world of innovation.
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Jake Knapp
Design Sprint Author
![Startup](https://atstartupspeed.com/wp-content/uploads/2018/04/mark_sketch.jpg)
Mark Modzelewksi
Treeline General Manager
![](https://atstartupspeed.com/wp-content/uploads/2018/08/Brock_1543x2302px.jpg)
Brock Weatherup
EVP of Strategic Innovation and Digital Experience at PetCo
![](https://atstartupspeed.com/wp-content/uploads/2018/06/cecilia-686x1024-1.jpg)
Cecilia Tham
Founder of MOB Barcelona
![](https://atstartupspeed.com/wp-content/uploads/2018/08/KarenLacy_1.jpg)
Karen Sigman
VP of Product Channel Marketing, Oracle
![](https://atstartupspeed.com/wp-content/uploads/2018/06/5-1.png)
Joshua Schank
Chief Innovation Officer at the LA Metro
![](https://atstartupspeed.com/wp-content/uploads/2018/06/Kyle_reissner_686x1024-1.jpg)
Kyle Reissner
Digital Customer Experience Leader
![](https://atstartupspeed.com/wp-content/uploads/2018/06/oates_686x1024-2.png)
Bart Oates
President of the NFL Alumni Association
![](https://atstartupspeed.com/wp-content/uploads/2018/06/treeline_carmen_02-2-1-687x1024.jpg)
Carmen Rojas
CEO of the Workers Lab
Product development and shaping a business model are not neatly timeboxed processes with a clear finish line. They are an endless loop of discovery and applying the discovered knowledge in practice.
On the benefit of failure, learning and reiteration for startups
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